september, 2015

24sep8:30 am10:30 amOut of the Lab and into the Newsroom

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Event Details

You\’ve got your cutting-edge technology, you\’ve raised money, and your company is making great headway on the R&D front. You\’re ready to bring your company out of stealth mode and into the limelight, but what\’s the next step? Media is a critical venue to communicate with investors, new hires, and other important stakeholders. At this event, you\’ll connect with a panel of veteran life sciences reporters and communicators to explore how to take your story out of the laboratory and into the headlines.

Key topics will include:

  • What makes a story \’newsworthy\’
  • Strategies to pitch reporters
  • How to translate complex science into a story others can understand
  • Tips for your interview

The discussion will be led by Liz Melone, Vice President and member of the emerging companies practice at Feinstein Kean Healthcare.

Agenda:
8:30 am | Registration Opens, Networking and Breakfast
9:00 am | Panel Discussion
10:00 am | Q&A
10:30 am | Close

Fees:
$35 | General Public
$20 | Student/Academic
$45 | At the door

Time

(Thursday) 8:30 am - 10:30 am

Location

Microsoft 4th Floor Multi-purpose rooms

255 Main Street, Cambridge, MA

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